
Meet the team!
My Role:
In this campaign my role was project manager. My goal was to create a campaign for Audacy alongside my team that would put Audacy in the Gen Z market and make them stand out amongst other big names in the music streaming industry.
The Goal: 1 million app downloads!
Get: Gen Z users
To: download the Audacy app
By: positioning Audacy’s brand in new social channels and working with influencers to reach the Gen Z market.
